London, England – SiteMinder, the world’s leading hotel guest acquisition and revenue platform, has announced the winners of the 2025 SiteMinder Partner Awards, presenting 12 awards to businesses across five continents that are changing the way hotels capitalize on opportunities in an increasingly fast-moving landscape. From AI-powered guest services to significant revenue increases, this year’s winners highlight the growing importance of technology partners in helping hotels capture more demand.

Now in its fifth season, the awards have expanded to recognize more categories than ever before, with the Expert Partner awards operating regionally for the first time across the Americas, ANZ, Asia and EMEA, as well as the introduction of the Reseller Partner of the Year category.

“This year’s awards set a new foundation for innovation in hospitality technology,” said James Bishop, Vice President of Ecosystem and Strategic Partnerships at SiteMinder, who served as a judge alongside Ira Vouk, Founder of Hospitality 2.0 Consulting, and Howard Phung, Director of Technology at Salter Brothers Hotel Group. “What impressed me most was the shift from theoretical innovation to measurable impact. Our winners demonstrated real-world evidence of how their solutions are helping hotels capture new opportunities at an unprecedented pace. The level of innovation we’re seeing shows how far our industry has come—and these partners are leading the way.”

The 2025 SiteMinder Partner Awards winners are:

Performance Awards

• Expert Partner of the Year (AMERS) – Hotel Solutions, Colombia
• Expert Partner of the Year (ANZ) – RevenYou, Australia
• Expert Partner of the Year (ASIA) – Unlimited Hospitality Group, Malaysia
• Expert Partner of the Year (EMEA) – TrevPAR World, South Africa
• PMS Partner of the Year – 3RPMS, Germany
• App Partner of the Year – CheKin, Italy
• Distribution Partner of the Year – Check24, Germany
• Retail Partner of the Year – Zonal Hotel Solutions, UK

Excellence Award

• Innovation Partner of the Year – Visito (US), to develop AI that now handles 90% of guest inquiries instantly across all channels in 50+ languages.
• Breakthrough Partner of the Year – Welcome Pickups (Greece), which expanded to 150 new destinations in one year, now serves more than three million travelers in 370 locations worldwide.
• Choice Partner of the Best Hotel Players of the Year – rezcontrol (UK), for providing exceptional customer support along with a platform that is constantly evolving based on feedback from hoteliers.
• Revenue Partner of the Year – Golden Collection Hotels (Mexico), which achieved 30% portfolio revenue growth through agile market response.

“Winning PMS Partner of the Year for the second time reinforces our commitment to providing seamless technology solutions that empower hotels to operate more efficiently,” said Yvonne Köhler, Head of Sales at 3RPMS. “This recognition reflects the strength of our partnership with SiteMinder and our shared vision for the future of hotel operations.”

Commenting on the value of this awards program to the global hospitality industry, 2025 judge and Salter Brothers Hotel Group Director of Technology, Howard Phung, said, “The SiteMinder Partner Awards continue to be an important platform for recognizing the behind-the-scenes innovators driving our industry forward. It’s clear that transformative technologies like AI are becoming a critical tool for success, and these awards highlight the partners who are helping hotels become more agile and proactive in their approach.”

This year’s awards are open to all 2,350 SiteMinder partners, marking the fifth year of recognizing excellence across the hospitality technology ecosystem. They remain the only global recognition initiative, and are part of the SiteMinder Partner Program – the most extensive training and education program for hotel advisors, hotel technology startups and property management system (PMS) vendors globally.

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About SiteMinder
SiteMinder Limited (ASX:SDR) is the name behind SiteMinder, the world’s leading hotel guest acquisition and revenue platform, and Little Hotelier, a complete property management system built to simplify operations and increase bookings for small accommodation providers. This global company is headquartered in Sydney with offices in Bangkok, Barcelona, ​​Berlin, Dallas, Galway, London, Manila, Mexico City and Pune. Through its technology and the largest partner ecosystem in the global hospitality industry, SiteMinder generates more than 130 million reservations with revenue of more than US$55 billion for its hotel customers annually.